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Featured ArticlesFrom Our BlogScarlett Letter #137: One of the top five ways to get technical staff involved in business developmentLackluster. Push-back. Naysayer. Pessimist. Half-hearted. These were some of the descriptors that a group of marketing and business development professionals used when describing their AEC technical staff’s contributions towards business development at a recent networking event. So we dug in and brainstormed for awhile, discussing intentions, expectations, and challenges—both real and ...
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