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	<title>Scarlett Consulting</title>
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	<link>http://www.annescarlett.com</link>
	<description>Marketing for AEC (architects, engineers, construction) firms.</description>
	<pubDate>Mon, 08 Feb 2010 06:28:26 +0000</pubDate>
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		<title>Scarlett Letter #84: Opportunities will be missed if they don&#8217;t hire your firm!</title>
		<link>http://www.annescarlett.com/blog/scarlett-letter-84-opportunities-will-be-missed-if-they-dont-hire-your-firm</link>
		<comments>http://www.annescarlett.com/blog/scarlett-letter-84-opportunities-will-be-missed-if-they-dont-hire-your-firm#comments</comments>
		<pubDate>Mon, 08 Feb 2010 06:28:26 +0000</pubDate>
		<dc:creator>AnneScarlett</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[AEC differentiators]]></category>

		<category><![CDATA[Anne Scarlett A/E Marketing]]></category>

		<category><![CDATA[design and construction differentiators]]></category>

		<category><![CDATA[linkedin]]></category>

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		<guid isPermaLink="false">http://www.annescarlett.com/?p=1947</guid>
		<description><![CDATA[Recently, I attended You&#8217;ve Got The Look: Branding and PR forSmall Business. Sally O&#8217;Dowd, founder of Sally On Media, and Emily Lonigro, founder of design firm LimeRed Studio, discussed how small-business owners can get recognized for what they do best. Excellent in their respective crafts, these women did a great job of walking their audience [...]]]></description>
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		<title>Scarlett Letter #83: Phone and voicemail etiquette</title>
		<link>http://www.annescarlett.com/blog/scarlett-letter-83-phone-and-voicemail-etiquette</link>
		<comments>http://www.annescarlett.com/blog/scarlett-letter-83-phone-and-voicemail-etiquette#comments</comments>
		<pubDate>Fri, 05 Feb 2010 00:21:35 +0000</pubDate>
		<dc:creator>AnneScarlett</dc:creator>
		
		<category><![CDATA[AEC]]></category>

		<category><![CDATA[Blog]]></category>

		<category><![CDATA[AEC etiquette]]></category>

		<category><![CDATA[Anne Scarlett A/E Marketing]]></category>

		<category><![CDATA[design and construction industry etiquette]]></category>

		<category><![CDATA[linkedin]]></category>

		<category><![CDATA[networkingphone networking]]></category>

		<category><![CDATA[professional services marketing]]></category>

		<category><![CDATA[professional services sales]]></category>

		<category><![CDATA[Scarlett Consulting AEC business development]]></category>

		<guid isPermaLink="false">http://www.annescarlett.com/?p=1943</guid>
		<description><![CDATA[I respect callers that include the *nature of the call* within their voicemail.
Admittedly, I should respond to every call within 24 hours. Hands down, I do this with my clients. But when I receive a message that simply says &#8216;call me&#8217;, then I&#8217;m less likely to call right back because that message says to me [...]]]></description>
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		<item>
		<title>Scarlett Letter #82: Life is a dinner party?!</title>
		<link>http://www.annescarlett.com/blog/scarlett-letter-82-life-is-a-dinner-party</link>
		<comments>http://www.annescarlett.com/blog/scarlett-letter-82-life-is-a-dinner-party#comments</comments>
		<pubDate>Mon, 01 Feb 2010 23:40:09 +0000</pubDate>
		<dc:creator>AnneScarlett</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[AEC life lessons]]></category>

		<category><![CDATA[AEC work lessons]]></category>

		<category><![CDATA[Anne Scarlett A/E Marketing]]></category>

		<category><![CDATA[design and construction lessons]]></category>

		<category><![CDATA[linkedin]]></category>

		<category><![CDATA[professional services marketing]]></category>

		<category><![CDATA[professional services sales]]></category>

		<category><![CDATA[Scarlett Consulting AEC business development]]></category>

		<guid isPermaLink="false">http://www.annescarlett.com/?p=1929</guid>
		<description><![CDATA[There are so many ‘life’ and ‘work’ metaphors that it’s impossible to count. Life is a highway. Life is like a box of chocolates. Life is ….fill in the blank. Since we just hosted a dinner party for 12 last weekend, I decided to write about how life is (sometimes) a dinner party. In this [...]]]></description>
		<wfw:commentRss>http://www.annescarlett.com/blog/scarlett-letter-82-life-is-a-dinner-party/feed</wfw:commentRss>
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		<title>Scarlett Letter #81: Best practices for design and construction&#8212;exchange!</title>
		<link>http://www.annescarlett.com/blog/scarlett-letter-81-best-practices-for-design-and-construction-exchange</link>
		<comments>http://www.annescarlett.com/blog/scarlett-letter-81-best-practices-for-design-and-construction-exchange#comments</comments>
		<pubDate>Thu, 28 Jan 2010 23:49:46 +0000</pubDate>
		<dc:creator>AnneScarlett</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[Add new tag]]></category>

		<category><![CDATA[AEC best practices]]></category>

		<category><![CDATA[AEC knowledge transfer]]></category>

		<category><![CDATA[Anne Scarlett A/E Marketing]]></category>

		<category><![CDATA[design and construction best practices]]></category>

		<category><![CDATA[linkedin]]></category>

		<category><![CDATA[professional services marketing]]></category>

		<category><![CDATA[professional services sales]]></category>

		<category><![CDATA[Scarlett Consulting AEC business development]]></category>

		<category><![CDATA[team building]]></category>

		<guid isPermaLink="false">http://www.annescarlett.com/?p=1899</guid>
		<description><![CDATA[When was the last time you traded best practices with a respected colleague in our AEC industry? While most certainly you could trade best practices (but not proprietary firm information) with direct competitors, you might feel more comfortable to share with a professional that: 1. Represents different disciplines but focuses on similar markets; 2. Represents [...]]]></description>
		<wfw:commentRss>http://www.annescarlett.com/blog/scarlett-letter-81-best-practices-for-design-and-construction-exchange/feed</wfw:commentRss>
		</item>
		<item>
		<title>Scarlett Letter #80: Share the vision; be a team player;&#8230;or, get purged!</title>
		<link>http://www.annescarlett.com/blog/scarlett-letter-80-share-the-vision-be-a-team-playeror-get-purged</link>
		<comments>http://www.annescarlett.com/blog/scarlett-letter-80-share-the-vision-be-a-team-playeror-get-purged#comments</comments>
		<pubDate>Mon, 25 Jan 2010 23:58:51 +0000</pubDate>
		<dc:creator>AnneScarlett</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[AEC leadership best practices]]></category>

		<category><![CDATA[AEC shared vision and strategic planning]]></category>

		<category><![CDATA[aec teams]]></category>

		<category><![CDATA[Anne Scarlett A/E Marketing]]></category>

		<category><![CDATA[design and construction leadership]]></category>

		<category><![CDATA[design and construction teams]]></category>

		<category><![CDATA[linkedin]]></category>

		<category><![CDATA[professional services marketing]]></category>

		<category><![CDATA[professional services sales]]></category>

		<category><![CDATA[team building]]></category>

		<guid isPermaLink="false">http://www.annescarlett.com/?p=1892</guid>
		<description><![CDATA[Years ago, I was the Director of Business Development (Midwest Region) for CUH2A (now HDR)&#8212;a multi-office, international, AE firm.  The firm&#8217;s recruiting style was second-to-none (worthy of a separate blog post!) During the process&#8212;which can be described as thorough, diligent, mutually informative, exhausting, and exhilarating all at once!&#8212;one message really stuck with me: &#8220;Mediocrity is [...]]]></description>
		<wfw:commentRss>http://www.annescarlett.com/blog/scarlett-letter-80-share-the-vision-be-a-team-playeror-get-purged/feed</wfw:commentRss>
		</item>
		<item>
		<title>Scarlett Letter #79: Relationship-building requires looking in the eyes</title>
		<link>http://www.annescarlett.com/blog/scarlett-letter-79-relationship-building-requires-looking-in-the-eyes</link>
		<comments>http://www.annescarlett.com/blog/scarlett-letter-79-relationship-building-requires-looking-in-the-eyes#comments</comments>
		<pubDate>Thu, 21 Jan 2010 17:52:19 +0000</pubDate>
		<dc:creator>AnneScarlett</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[Add new tag]]></category>

		<category><![CDATA[Anne Scarlett A/E Marketing]]></category>

		<category><![CDATA[architect and engineer body language]]></category>

		<category><![CDATA[best practices for architects engineers]]></category>

		<category><![CDATA[body language]]></category>

		<category><![CDATA[design and construction networking]]></category>

		<category><![CDATA[linkedin]]></category>

		<category><![CDATA[Networking]]></category>

		<category><![CDATA[professional services marketing]]></category>

		<category><![CDATA[professional services sales]]></category>

		<category><![CDATA[Scarlett Consulting AEC business development]]></category>

		<guid isPermaLink="false">http://www.annescarlett.com/?p=1885</guid>
		<description><![CDATA[Whether you&#8217;re out at networking events, meeting with clients, or just having a casual conversation at the bus stop, your intuition responds to the body language of those around you. As an advocate of clear communications for the AEC industry and beyond, I have studied up on body language. While I&#8217;m no expert, I do [...]]]></description>
		<wfw:commentRss>http://www.annescarlett.com/blog/scarlett-letter-79-relationship-building-requires-looking-in-the-eyes/feed</wfw:commentRss>
		</item>
		<item>
		<title>Scarlett Letter #78: Best practices: Clarify and confirm before responding.</title>
		<link>http://www.annescarlett.com/blog/scarlett-letter-78-best-practices-clarify-and-confirm-before-responding</link>
		<comments>http://www.annescarlett.com/blog/scarlett-letter-78-best-practices-clarify-and-confirm-before-responding#comments</comments>
		<pubDate>Mon, 18 Jan 2010 06:26:41 +0000</pubDate>
		<dc:creator>AnneScarlett</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[AEC best practices]]></category>

		<category><![CDATA[AEC communication best practices]]></category>

		<category><![CDATA[Anne Scarlett A/E Marketing]]></category>

		<category><![CDATA[communication best practices]]></category>

		<category><![CDATA[design and construction industry]]></category>

		<category><![CDATA[design and construction marketing]]></category>

		<category><![CDATA[linkedin]]></category>

		<category><![CDATA[Networking]]></category>

		<category><![CDATA[professional services marketing]]></category>

		<category><![CDATA[professional services sales]]></category>

		<category><![CDATA[Scarlett Consulting AEC business development]]></category>

		<guid isPermaLink="false">http://www.annescarlett.com/?p=1868</guid>
		<description><![CDATA[Recently, I experienced an unpleasant communication exchange that took me by surprise. To support a friend in my network, I wrote an email speaking on her behalf. My note was sent to a decision maker in a department at Columbia College where I serve as an adjunct professor. Essentially, the series of messages went like [...]]]></description>
		<wfw:commentRss>http://www.annescarlett.com/blog/scarlett-letter-78-best-practices-clarify-and-confirm-before-responding/feed</wfw:commentRss>
		</item>
		<item>
		<title>Scarlett Letter #77: Innocent eavesdropping&#8230;oh the things you learn!</title>
		<link>http://www.annescarlett.com/blog/scarlett-letter-77-innocent-eavesdroppingoh-the-things-you-learn</link>
		<comments>http://www.annescarlett.com/blog/scarlett-letter-77-innocent-eavesdroppingoh-the-things-you-learn#comments</comments>
		<pubDate>Thu, 14 Jan 2010 19:17:32 +0000</pubDate>
		<dc:creator>AnneScarlett</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[AEC networking]]></category>

		<category><![CDATA[Anne Scarlett A/E Marketing]]></category>

		<category><![CDATA[design and construction networking]]></category>

		<category><![CDATA[linkedin]]></category>

		<category><![CDATA[professional services marketing]]></category>

		<category><![CDATA[professional services sales]]></category>

		<category><![CDATA[Scarlett Consulting AEC business development]]></category>

		<guid isPermaLink="false">http://www.annescarlett.com/?p=1707</guid>
		<description><![CDATA[Eavesdropping ain&#8217;t all bad, is it?
Mind you, I am not endorsing tuning in on conversations that are clearly private and personal. But what about the conversations you overhear when you are alone in public? A perfect example: during the Chicago Humanities Festival, I attended several of the events on my own. As a result, I [...]]]></description>
		<wfw:commentRss>http://www.annescarlett.com/blog/scarlett-letter-77-innocent-eavesdroppingoh-the-things-you-learn/feed</wfw:commentRss>
		</item>
		<item>
		<title>Scarlett Letter #76: What happens when you take away the excuses?</title>
		<link>http://www.annescarlett.com/blog/scarlett-letter-76-what-happens-when-you-take-away-the-excuses</link>
		<comments>http://www.annescarlett.com/blog/scarlett-letter-76-what-happens-when-you-take-away-the-excuses#comments</comments>
		<pubDate>Mon, 11 Jan 2010 06:32:16 +0000</pubDate>
		<dc:creator>AnneScarlett</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[Anne Scarlett A/E Marketing]]></category>

		<category><![CDATA[design and construction manager and leaders]]></category>

		<category><![CDATA[linkedin]]></category>

		<category><![CDATA[motivational managers and leaders]]></category>

		<category><![CDATA[professional services marketing]]></category>

		<category><![CDATA[professional services sales]]></category>

		<category><![CDATA[Scarlett Consulting AEC business development]]></category>

		<category><![CDATA[team building]]></category>

		<guid isPermaLink="false">http://www.annescarlett.com/?p=1572</guid>
		<description><![CDATA[When you motivate someone in your firm to undertake a particular initiative or task, what happens? Does that person willingly respond, working with you to ensure that what you want to happen, will indeed happen? Or, does the person come up with all sorts of excuses not to do it?
The latter can be discouraging, even [...]]]></description>
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		</item>
		<item>
		<title>Scarlett Letter #74: Specific is terrific, revisited!</title>
		<link>http://www.annescarlett.com/blog/scarlett-letter-74-specific-is-terrific-revisited</link>
		<comments>http://www.annescarlett.com/blog/scarlett-letter-74-specific-is-terrific-revisited#comments</comments>
		<pubDate>Thu, 07 Jan 2010 23:48:31 +0000</pubDate>
		<dc:creator>AnneScarlett</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[AEC networking]]></category>

		<category><![CDATA[Anne Scarlett A/E Marketing]]></category>

		<category><![CDATA[design and construction job search]]></category>

		<category><![CDATA[design and construction networking]]></category>

		<category><![CDATA[linkedin]]></category>

		<category><![CDATA[professional services marketing]]></category>

		<category><![CDATA[professional services sales]]></category>

		<category><![CDATA[Scarlett Consulting AEC business development]]></category>

		<guid isPermaLink="false">http://www.annescarlett.com/?p=1838</guid>
		<description><![CDATA[In Scarlett Letter #69 (you may want to skim that first), I wrote about a networking group that my friend belongs to: Executives Network, led by Founder and CEO Molly Wendall. This group serves to help mid to senior level professionals (from various industries) in their job search.
Yesterday, I had the opportunity to attend a [...]]]></description>
		<wfw:commentRss>http://www.annescarlett.com/blog/scarlett-letter-74-specific-is-terrific-revisited/feed</wfw:commentRss>
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